What was that line again?

http://www.nytimes.com/2010/05/10/business/media/10lyrics.html

Here is an article by Joseph Plambeck that was published in NY Times. Basically he shines light on websites such as MetroLyrics.com that hosts lyrics. Major music publishers have realized that they can capitalize on the ad revenue stream of these websites. I think this phenomenon, however, is more than just a simple consequence of internet era. This is an example of how internet has spurred and consolidated the demands of consumers, enough to catch the attention of the suppliers, music publishers, in this case. As the author pointed out, lyrics were never really considered important by publishers,"relagated to album sleeves and sheet music." Consumers, who are used to finding out everything about everything on wikipedia instantly, could not be bothered to actually listen to songs to figure out the songs any more.